Bob keeps track
so you don't have to.

Your bills, your bank statements, your renewals, your deadlines — read, filed, and cross-referenced by an AI that lives inside your own encrypted vault.

Your data is encrypted with a passphrase only you know. We don't store it. We can't recover it. When your Bob sleeps, nobody can read your data — not even us.

Every morning, Bob tells you what needs doing and what you're overpaying for.

When enough people use Bob, their bots start pooling anonymous patterns — and everyone gets smarter. No names. No data shared. Just better answers. That's the Swarm.

Create My Bob Read the White Paper The Swarm How it works

The problem nobody talks about

Every company you deal with — your bank, your insurer, your energy provider — has a team of people, a data warehouse, and a set of algorithms designed to figure out what you'll put up with. They don't ask you what you want. They infer it from your behaviour, then price accordingly.

You've never had a way to push back.

The entire advertising and loyalty-pricing industry exists because companies can't talk to you directly about what you need. So they guess — from your clicks, your payment patterns, your silence when prices go up. You act alone, with incomplete information, against organisations that are professionally optimised to extract the maximum from you.

Bob changes this. Layer 1 is a private AI — a full-scale personal assistant with no bias, no upsells, no agenda beyond reducing the friction in your life. It works from day one with just your data. Layer 2 is the Swarm — a collective intelligence network where your Bob anonymously shares patterns and brings back insights that no individual could discover alone. Layer 1 is the reason you sign up. Layer 2 is what changes the game.

Layer 1 — Your PA

Bob handles everything so you don't have to

Emails, bank statements, subscriptions, renewals, documents, calendar — Bob ingests it all, files it, cross-references it, and tells you what matters every morning. No moral compromise. No product placement. No suggestions that benefit anyone except you. Just a tireless, unbiased assistant working to simplify your life.

Layer 2 — The Swarm

One person overpaying is invisible. A million is a market signal.

Your Bob emits anonymous, bucketed traits — "pays £100-200/month for energy" — to a shared intelligence layer. No names. No addresses. No PII. When enough Bobs join, the Swarm sees what everyone pays and nobody should. Your Bob brings back the intelligence. You never see another user.


What Bob does today

This isn't a prototype. It's running in production, managing real finances, sending real briefings. Every feature is live.

📧

Reads your email

Connects to Gmail and processes every message — bills, receipts, confirmations, renewals. Files them into organised knowledge threads. Downloads attachments. Finds invoices you didn't know you had.

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Imports bank statements

Drag a CSV into the chat. Bob imports transactions, classifies every merchant with AI, and matches payments to emails and invoices. Supports Lloyds, Monzo, Starling, HSBC, NatWest, Interactive Brokers — or auto-detects.

🧠

Remembers everything

Subscriptions, insurance policies, vehicle details, property info. Bob builds a persistent memory that gets smarter over time. Tell him facts in conversation and he remembers — with real tool calling, not prompt hacks.

📋

Tracks renewals & deadlines

Insurance, MOT, road tax, domain names, warranties, contracts. Bob extracts deadlines from emails and documents and reminds you before anything lapses.

☀️

Morning briefing

Every day at 07:00, an email: what's due, upcoming costs, calendar this week, bank statements needed, knowledge gaps. On Sundays: coverage gap detection and memory review.

💬

Ask anything

"What am I paying for streaming?" "When does my car insurance renew?" "Show me all Monzo transactions over £100." Bob knows, because it has all your data in one place.

See all 21 tools →


This is not social media.

We measure success by time saved and money saved — not time spent.

Social media
Maximises your time spent
Sells your attention to advertisers
You are the product
More engagement = more revenue
Designed to be addictive
Bob
Minimises your time spent
Saves your money
You are the customer
Less friction = more value
Designed to be finished with

Your morning briefing

Every day at 07:00, Bob emails you what matters. This is from the real product.

Key Actions

Calendar This Week

Upcoming Costs

Swarm


The Swarm is live

When your Bob joins the Swarm, your anonymous patterns combine with everyone else's — not in a social network, but in an intelligent body. No feeds. No likes. No followers. No profiles. Just millions of bots pooling what they know so every individual gets smarter.

Explore the live Swarm →

How it works

Every Bob extracts anonymised, bucketed traits from its owner's data — things like "pays £100-200/month for energy" or "has been with Netflix for 2-5 years." The Swarm sees categories, providers, and cost bands. No names. No addresses. No account numbers. No postcodes. No exact amounts. Bot IDs rotate monthly — unlinkable across time.

When enough bots join a cohort (minimum 5 for k-anonymity), the Swarm runs AI synthesis and sends insights back to each bot:

"78% of bots in your energy cohort who switched from ScottishPower to Octopus Energy now pay £50-100/month — a potential saving of £50-100/month."

The objective function

The Swarm AI has a single, declared objective: reduce the cost, complexity, and wasted time of being a consumer. It evaluates "moves" — like a chess engine — scored by confidence and impact. Switch energy provider. Cancel a forgotten subscription. Lock in a renewal before a price rise. Each move is grounded in real data from real bots.

What the Swarm will never do: optimise for engagement, attention, or advertising revenue. There is no feed to scroll, no algorithm nudging you to stay online, no monetisation of your behaviour. The only metric that matters is friction removed — money saved, time reclaimed, deadlines caught.

Why it needs scale

One person overpaying for energy is invisible to the market. A million people overpaying for energy — organised, anonymous, addressable — is a signal that companies have to respond to. Not because we sell your data, but because organised demand is impossible to ignore. The more Bobs join, the sharper the intelligence, the stronger the signal.

Bots in Swarm
Traits shared
Categories

How it works

From signup to your first conversation in under two minutes.

1

Create your Bob

Pick a username, set a password and an encryption passphrase. Your encrypted vault is created in about 60 seconds.

2

Start chatting

You're signed in automatically. Upload a bank statement, tell Bob about your insurance, or just ask a question.

3

Connect your email

Link Gmail. Bob reads your messages, extracts bills and renewals, and files everything into knowledge threads.

4

Get smarter every day

Bob learns as you interact. Every morning he sends a briefing. Your anonymous traits join the Swarm and intelligence flows back.


Privacy isn't a feature. It's the architecture.

Your personal data never leaves your encrypted vault. The Swarm only sees anonymous, bucketed traits — categories and bands, never raw amounts, names, or addresses. This isn't a policy decision. It's a structural one. If privacy broke, trust dies and the Swarm dies with it. The entire model depends on it.

🔐

Encrypted at rest

LUKS2 encryption (AES-XTS, 512-bit, Argon2id key derivation). Your passphrase is the only key. We don't store it and cannot recover it. While running, data is decrypted in memory to serve your requests. When stopped, your vault is indistinguishable from random noise. If you lose your passphrase, your data is gone. That's the point.

🏠

Isolated containers

Every user runs their own encrypted container. No shared database. No cross-user access. Your data never touches another user's volume.

🌙

Locked when sleeping

After a restart, your vault is locked ciphertext until you enter your passphrase. Nobody — not us, not an admin, not a subpoena — can read it.

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No tracking. No ads.

No analytics. No telemetry. No tracking pixels. No advertising. This page doesn't have a cookie banner because there are no cookies.

👁️

Committed to open source

Bob is in early access and the code is changing fast. When it stabilises, the entire codebase will be public. Network egress is already whitelisted. The commitment is: don't trust us — inspect the code.

🗑️

Delete means delete

Want to leave? Everything is destroyed — database, documents, emails, memory, Swarm traits. Cryptographic erasure. Verifiably gone.


Ready to meet your Bob?

60 seconds to create. Free during early access. Encrypted from the first second.

Create My Bob